Artificial Intelligence & Prompt Engineering Course

Artificial Intelligence & Prompt Engineering Course

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Artificial Intelligence & Prompt Engineering Course
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Master Generative AI & Prompt Engineering – A Complete Certification Course

Learn from Top Industry Experts & Unlock High-Paying AI Careers

Introduction

Generative AI is revolutionizing industries, from content creation and marketing to software development and automation. As AI-powered tools like ChatGPT, Gemini, Claude, and DALL·E continue to shape the future, mastering Generative AI and Prompt Engineering is becoming a highly valuable skill.

This comprehensive course, developed by DEXA in an implicit collaboration with IBM, Google Cloud, and McKinsey, is designed to teach you everything you need to know about AI models, applications, advanced prompting techniques, and ethical considerations. Taught by renowned AI experts, including Ania Kubów, this program provides hands-on labs, real-world case studies, and globally recognized certification to help you advance your career.

Whether you're a developer, marketer, business leader, or content creator, this course will equip you with the skills to leverage AI for automation, creativity, and problem-solving.


Course Developers & Instructors

This course is developed by leading experts from:

IBM

IBM is at the forefront of AI research and enterprise solutions. With contributions from IBM’s AI specialists, you’ll learn how Generative AI is shaping business applications, automation, and ethical AI development.

Google Cloud

Google’s AI team provides insights into state-of-the-art models like Gemini, cloud-based AI tools, and best practices for prompt engineering and AI model optimization.

Ania Kubów (AI & Prompt Engineering Specialist)

A renowned AI educator and software engineer, Ania Kubów delivers in-depth training on LLMs, structured prompting techniques, and real-world AI applications.

By learning from these top AI professionals, you’ll gain industry-relevant expertise that employers are looking for.


What You’ll Learn

This step-by-step AI certification program covers everything from Generative AI fundamentals to advanced multimodal AI workflows and ethical AI considerations.

🔹 Module 1: Introduction to Generative AI

✔️ How Generative AI works (Insights from IBM & Google Cloud)
✔️ The capabilities and evolution of Large Language Models (LLMs)
✔️ Expert viewpoints on AI’s impact on industries
✔️ Introduction to LLMs like GPT-4, Gemini, Claude, and Grok

🔹 Module 2: AI Applications & Tools

✔️ Real-world use cases of AI in content creation, automation, and business
✔️ Hands-on experience with AI-powered tools for text, image, video, and code generation
✔️ Explore Microsoft Copilot, DALL·E, Runway ML, and more

🔹 Module 3: Prompt Engineering – Mastering AI Responses

✔️ Best practices for writing powerful AI prompts
✔️ Mastering zero-shot, few-shot, and structured prompting techniques
✔️ Reverse Prompt Engineering – how AI interprets and responds to prompts
✔️ Real-world applications of Prompt Engineering in business & development

🔹 Module 4: Advanced Prompt Engineering Techniques

✔️ Chain-of-Thought and Tree-of-Thought reasoning
✔️ Google’s AI prompting framework for workplace automation
✔️ Multimodal prompting techniques (Combining text, images, and videos)

🔹 Module 5: Multimodal AI & Workflow Optimization

✔️ Generating text, images, and video in a single AI workflow
✔️ Hands-on labs with DALL·E, Runway ML, Pika Labs, and other multimodal AI models
✔️ AI-powered content automation for marketing, journalism, and storytelling

🔹 Module 6: Ethics, Fairness, & Responsible AI

✔️ Addressing bias and fairness in AI-generated content
✔️ Copyright & Intellectual Property – legal considerations of AI-generated media
✔️ Detecting deepfakes and misinformation in AI-generated visuals
✔️ Privacy risks and anonymization techniques for ethical AI use


Why Take This Course?

By enrolling in this course, you will:

Learn from Industry Leaders – Gain knowledge from AI experts at IBM, Google Cloud, and McKinsey.
Get Hands-On AI Training – Work with cutting-edge tools for text, image, and video generation.
Earn a Globally Recognized Certification – Demonstrate your AI expertise with an official certification.
Advance Your Career in AI – AI is shaping the future—gain skills that top companies are hiring for.
Stay Ahead of AI Trends – Learn real-world AI applications and emerging technologies in Generative AI.


Career Opportunities for Certified AI Professionals

Generative AI is one of the fastest-growing fields, and companies worldwide are looking for AI experts to integrate automated workflows, content creation, and AI-driven decision-making.

Earning this AI certification can open doors to high-paying roles, such as:

  • AI Prompt Engineer – Optimize AI models for business, marketing, and automation.
  • Generative AI Developer – Build AI-powered chatbots, assistants, and automation tools.
  • Data Scientist / AI Researcher – Work on LLMs, data analysis, and AI model development.
  • Content Automation Specialist – Use AI for automated writing, design, and media creation.
  • AI Product Manager – Oversee AI strategy and development for tech products.
  • Digital Marketing & AI Strategist – Leverage AI for SEO, ad campaigns, and content marketing.

With AI transforming industries like healthcare, finance, software, and media, now is the perfect time to develop AI expertise and future-proof your career!


Who Should Enroll?

This course is designed for anyone looking to master AI and prompt engineering, including:

  • AI Enthusiasts & Developers – Build AI-powered applications and integrate LLMs into your projects.
  • Content Creators & Marketers – Use AI to generate high-quality content, visuals, and videos.
  • Business Professionals & Entrepreneurs – Automate workflows and optimize business processes with AI.
  • Students & Researchers – Gain a strong foundation in Generative AI for academic or career growth.

No prior AI experience is required—this course covers everything from beginner to advanced levels!


Get Certified & Stand Out in the AI Job Market!

By completing this course, you’ll earn a Generative AI & Prompt Engineering Certification, proving your expertise in:

AI-powered content generation & automation
Prompt Engineering for ChatGPT, Gemini, Claude, and Grok
Multimodal AI techniques for text, image, and video workflows
Ethical AI practices, bias mitigation, and AI-driven decision-making

This certification boosts your resume and gives you a competitive edge in the AI job market!


Enroll Now & Become an AI Expert!

Don't miss this opportunity to gain job-ready AI skills, learn from top industry professionals, and earn a globally recognized AI certification.

Join now and start mastering Generative AI today! 

  • 7 Sections
  • 103 Lessons
  • 5 Quizzes
  • 0m Duration
Expand All

Module 1: Introduction to Generative AI

22 Lessons 1 Quiz
  • Our Founder's Note to you - [Must Read]
  • Course Overview
  • Module 1 Introduction
  • Introduction to GenAI Specialization Course
  • Why Learn Generative AI with IBM
  • Introduction to Generative AI (By IBM)
  • ★★ You've come to the end of Day 1, Day 2 Begins with the Next Lesson >>
  • Week 1 Task: AI Job Hunt and Visibility task
  • Introduction to Generative AI (Google Cloud)
  • Ask a Techspert: What is generative AI? A Google AI expert breaks it down.
  • Deeper Explanations of generative AI: Insights from mckinsey.com
  • Capabilities of Generative AI
  • ★★ You've come to the end of Day 2, Day 3 Begins with the Next Lesson >>
  • AI Experts & Prompt Engineers Are in High Demand—See available jobs yourself!
  • Expert Viewpoints: Generative AI Capabilities
  • Expert Viewpoints: Exploring the Evolution of Generative AI
  • Large Language Models (LLMs)
  • . - What is a language model? - More explanation
  • ★★★★★ Important Task - Trustpilot Review ★★★★★
  • ★★ You've come to the end of Day 3, Day 4 Begins with the Next Lesson >>
  • Expert Viewpoints: SME Introductions
  • Module Summary: Introduction and Capabilities of Generative AI
  • Practice Quiz: Generative AI and Its Capabilities

Module 2: Applications and Tools of Generative AI

19 Lessons 1 Quiz
  • Module 2 Introduction and Learning Objectives
  • Applications of Generative AI
  • Reading: Economic Potential of Generative AI
  • ★★ You've come to the end of Day 4, Day 5 Begins with the Next Lesson >>
  • Tools for Text Generation
  • Hands-on Lab: Text Generation in Action
  • Tools for Image Generation
  • Hands-on Lab: Image Generation in Action with Microsoft Copilot and Microsoft Designer(Optional)
  • ★★ You've come to the end of Day 5, Day 6 Begins with the Next Lesson >>
  • Tools for Audio and Video Generation
  • Tools for Code Generation
  • Expert Viewpoints: Leveraging Generative AI Tools
  • Hands-on Lab: Code Generation in Action
  • ★★ You've come to the end of Day 6, Day 7 Begins with the Next Lesson >>
  • Expert Viewpoints Video: Exploring Generative AI Applications Across Domains
  • Module Summary: Applications and Tools of Generative AI
  • Discussion Prompt: Generative AI in the Workplace
  • Glossary: Generative AI: Introduction and Applications
  • Practice Quiz: Generative AI: Applications and Tools
  • ★★ You've come to the end of Day 7, Day 8 Begins with the Next Lesson >>

Module 3: Prompt Engineering – Master ChatGPT and LLM Responses - with Ania Kubów

23 Lessons
  • Intro
  • Understanding Prompt Engineering and AI
  • Why is prompt engineering useful
  • Linguistics
  • Language Models
  • Prompt Engineering Mindset
  • ★★ You've come to the end of Day 8, Day 9 Begins with the Next Lesson >>
  • Using GPT-4
  • Best practices
  • Zero shot and few shot prompts
  • AI hallucinations
  • ★★ You've come to the end of Day 9, Day 10 Begins with the Next Lesson >>
  • Vectors/text embeddings
  • Recap
  • ChatGPT Expert Tutorials [Kevin Stratvert]
  • ★★ You've come to the end of Day 10, Day 11 Begins with the Next Lesson >>
  • DeepSeek Tutorial: How to Use Deep Seek [By CHARLIE CHANG]
  • How to Write Effective AI Prompts
  • Reverse Prompt Engineering
  • ★★ You've come to the end of Day 11, Day 12 Begins with the Next Lesson >>
  • Real-World Applications of Reverse Prompt Engineering
  • Hands-On Exercise: Mastering Reverse Prompt Engineering
  • ★★ You've come to the end of Day 12, Day 13 Begins with the Next Lesson >>

Module 4: Google Prompting Essentials

7 Lessons
  • Intro - Google Prompting Essentials
  • Start Writing Prompts Like a Pro
  • Design Prompts for Everyday Work Tasks: Write emails with gen AI | Brainstorm ideas that buzz | Build tables and trackers | Capture meeting notes, etc
  • ★★ You've come to the end of Day 13, Day 14 Begins with the Next Lesson >>
  • Get Better Results From AI in 5 Easy Steps
  • Use AI as a Creative or Expert Partner | Create AI Agents
  • ★★ You've come to the end of Day 14, Day 15 Begins with the Next Lesson >>

Module 5: Prompt Engineering for Generative AI (© IBM)

11 Lessons 1 Quiz
  • Prompt Engineering for Generative Ai - Module Introduction and Learning Objectives
  • What Is a Prompt? (5:26)
  • What Is Prompt Engineering? (6:11)
  • Best Practices for Prompt Creation (5:33)
  • Common Prompt Engineering Tools (5:46)
  • ★★ You've come to the end of Day 15, Day 16 Begins with the Next Lesson >>
  • Expert Viewpoints Video: Best Practices for Effective Prompts (5:28)
  • Expert Viewpoints Video: Exploring Prompt Engineering in Generative AI (6:28)
  • Module Summary - Prompt Engineering for Generative AI
  • Module 5 Quiz
  • Discussion
  • ★★ You've come to the end of Day 16, Day 17 Begins with the Next Lesson >>

Module 6: Prompt Engineering: Techniques and Approaches

10 Lessons 1 Quiz
  • Module Introduction
  • Text-to-Text Prompt Techniques (6:28)
  • Interview Pattern Approach (2:49)
  • Chain-of-Thought Approach (2:52)
  • ★★ You've come to the end of Day 17, Day 18 Begins with the Next Lesson >>
  • Tree-of-Thought Approach (2:55)
  • Multimodal Prompting Techniques
  • Expert Viewpoints - Key Considerations in Choosing Prompt Engineering Approach
  • Module Summary - Prompt Engineering: Techniques and Approaches
  • ★★ You've come to the end of Day 17, Day 18 Begins with the Next Lesson >>
  • Module 6 Practice Test

Module 7 - Ethics, Fairness, and Responsible AI

11 Lessons 1 Quiz
  • Introduction to Responsible AI - [Google Cloud]
  • Ethical Considerations & Bias:
  • ★★ You've come to the end of Day 18, Day 19 Begins with the Next Lesson >>
  • Copyright and Intellectual Property – Legal issues, licensing, and ethical considerations.
  • Case Studies: Copyright & Intellectual Property in Generative AI
  • Deepfakes – Detection techniques, societal impact, and real-world case studies.
  • ★★ You've come to the end of Day 19, Day 20 Begins with the Next Lesson >>
  • Privacy Concerns – How AI models use data, privacy risks, and anonymization techniques.
  • Module 7 Quiz: Ethics, Fairness, and Responsible AI
  • Generative AI & Prompt Engineering Expert Salary Guide
  • AI Experts & Prompt Engineers Freelancing Side hustle - See jobs yourself
  • Congrats! Get Your Certificate: Generative AI Specialist & Prompt Engineer

4.7

7 Ratings
5 Star 71%
4 Star 29%
3 Star 0%
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1 Star 0%

Reviews

  • johnson007
    johnson007 Jun 12, 2025 @ 10:05 am
    Artificial intelligence and prompt engineering

    Exclusively positve for Ai prompting in today's sphare of general activities

    Reply
  • juddybae
    juddybae Jun 12, 2025 @ 9:51 am
    Generative AI and Prompt Engineering

    Excellent course with ease of learning. Thank you Dexa team.

    Reply
  • leloup
    leloup Jun 10, 2025 @ 11:56 am
    AI and Prompt Engineering

    Content was detailed and to the point. However, I think there should have been a full disclosure that there will be a certificate fee after the course. In addition, going back to the dashboard to pay for the certificate has proven difficult.

    Reply
  • nafeesah
    nafeesah Jun 10, 2025 @ 8:45 am
    Very Exciting experience

    I am really glad to be part of this bookcamp,thank you so much.

    Reply
  • israel-robum
    israel-robum Jun 9, 2025 @ 3:35 am
    Israel Robum

    It was nice learning here

    Reply

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Course Includes

  • Learn from IBM, Google Cloud, DEXA and McKinsey AI experts.

  • Understand how LLMs like GPT-4, Gemini, and Grok work.

  • Explore Google Prompting Essentials for business and automation.

  • Master Reverse Prompt Engineering to optimize AI outputs.

  • Learn advanced techniques like Chain-of-Thought & Multimodal prompting.

  • Discover how AI is transforming industries like finance, healthcare, and media.

  • Explore AI-powered automation in marketing, customer support, and content creation.

  • Learn how AI can streamline workflows & improve efficiency.

  • Understand AI ethics, bias mitigation, and copyright laws.

  • Get certified in Generative AI & Prompt Engineering.

  • Become job-ready for roles like AI Prompt Engineer, AI Developer, and AI Strategist.

  • Gain skills that are highly valued in the AI job market.

  • Stand out to employers in tech, business, and content industries.

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