Beginner

Complete Copywriting Course - A - Z of Copywriting

Overview
Curriculum
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Do you find yourself spending hours, or even days, struggling with your words and wondering why your copy still sounds awkward?

Does it feel overwhelming to navigate the vast sea of copywriting information and advice available?

If this sounds familiar, you're not alone:

  • - You sit down to write, but the words simply won't come.
  • - When they do, they lack life and fall flat on the page.
  • - You feel uncomfortable, like you're being too pushy or only sales-oriented.
  • - Despite studying numerous blog posts, copywriting books, and taking various courses, your copy still isn't effective.
  • - It fails to generate the clicks, shares, downloads, and sales you believe you deserve.

If this resonates with you, keep reading.

Imagine having everything you need in one place: a quick, efficient 3-hour course that offers expert tips, repeatable formulas, proven techniques, interactive copy missions, handy templates, and even guidance on becoming a freelance copywriter earning a lucrative income. If you want to learn how to write powerful copy that people are willing to pay for, sign up for "The Complete Copywriting Course" today.

This course has practical lessons, a thriving community of freelancers, and thousands of students. It is the best-selling copywriting course online and delivers tangible results.

Please note that the instructor is a working copywriter, actively using and refining the techniques shared in the course to sell products and services.

Unlike other courses that can be lengthy and theoretical, this one provides all the essential tactics in just three hours. No jargon, no time-wastingโ€”just engaging video tutorials and text lessons with memorable missions, tools, and techniques.

The course focuses on actionable lessons, rather than dry theory, and doesn't require endless hours of watching videos. It offers practical, fun copy missions and memorable formulas that you can apply immediately, even in your next email.

Moreover, we offer a 100% money-back guarantee within 3 days if you're not satisfied, so there's no risk in giving it a try.

By the end of this course, you'll have everything you need to write captivating sales copy that increases your conversion rates.

Whether it's for selling packages, services, subscriptions, products, or enticing people to sign up, click, share, or download, persuasive copy motivates action.

Please note that this course is not a magical solution or a get-rich-quick scheme. Like any skill, it requires practice, dedication, and continuous improvement. However, with the skills learned in this course, you'll have a solid foundation to begin your copywriting journey.

No matter your profession or goals, the words you use on your website, emails, newsletters, pitches, and brochures play a crucial role in winning hearts, minds, and wallets.

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Whether you're a beginner or looking to refresh your skills, this course is designed for you. It offers practical, actionable lessons delivered succinctly, ensuring you have a clear starting point without the anxiety of facing a blank page or struggling to find the right words.

This course can benefit:

- Those who dream of working in cozy coffee shops, earning enough to afford luxury trips without worrying about expensive hotels.

- Individuals seeking an alternative to the daily grind of a traditional job.

- Anyone looking to enhance their career prospects and earning potential, regardless of their current occupation.

- Entrepreneurs and business owners aiming to boost their bottom line.

- Individuals who want their messages to be heard, whether it's a campaign, press release, marketing plans, non-profit goals, guidelines, or even restaurant recommendations.

- Coders who want to improve their copywriting skills, combining coding expertise with persuasive writing.

In essence, this course is suitable for anyone who writes.

The course is designed for all levels, whether you're a beginner or have some experience. You can take it at your own pace or complete it in just three hours.

We are so confident in the value of this course that we offer a 100% money-back guarantee within three days if you're not satisfied. You have nothing to lose by giving it a try.

Why wait? Your competitors are already improving their copywriting skills. Copywriting is currently a hot opportunity, and this course stands out as one of the best available at a fraction of the original cost.

Enroll today and start seeing results in your very next email. With a certificate of completion to showcase your newfound copywriting skills, you'll have everything you need to write compelling, high-converting sales copy.

Please note that success in copywriting requires effort and practice. This course provides the tools and knowledge, but it's up to you to put in the work and continually refine your craft.

Don't let the frustration of not knowing where to start hold you back any longer. Say goodbye to blank page anxiety and the dreaded blinking cursor. Instead, embrace the exciting adventure of mastering copywriting. Get started now, and unlock the endless possibilities that persuasive writing can bring to your life and business.

To your success in copywriting!

Here's a sample of the certificate you'll get after taking the Complete Copywriting course.

Curriculum

  • 15 Sections
  • 110 Lessons
  • 4h 30m Duration
Expand All
Module 1A- Copywriting Introduction
7 Lessons
  1. 1.1 Introduction to copywriting
  2. 1.2 - Why Understanding the Product Is So Important
  3. 1.3 - Understand Your Customers
  4. 1.4 - Write attention-grabbing headlines
  5. 1.5 - Understanding the 9 Major Types of Copywriting
  6. A Day in The Life Of a Copywriter - What The Job Looks Like
  7. Assignment
Module 1b - 7 Rules to Writing Killer Copy x Kieran Drew
8 Lessons
  1. Module 1b - 7 Rules to Writing Killer Copy x Kieran Drew
  2. Rule #1 Slippery Slope Writing
  3. Rule #2 Clear Not Clever
  4. Rule #3 Rule of one
  5. Rule #4 Specificity is the Secret
  6. Rule #5 Use Language to Your Advantage
  7. Rule #6 Conversational Copy
  8. Rule #7 Benefits, Not Features
Module 2A - Write Seductive Headlines
11 Lessons
  1. Module 2A - Write Seductive Headlines
  2. 2.1 - Introduction to Headlines
  3. 2.2 - How to Write Attention Grabbing Headlines That Convert
  4. 2.2.1 - Your headline should be unique
  5. 2.2.2 - Your headline should be ultra-specific
  6. 2.2.3 - Your headline should convey a sense of urgency
  7. 2.2.4 - Your headline should be useful
  8. 2.3 - Practice Writing a Headline
  9. 2.4 - 16 Tips to Get More Conversions With Your Headlines - First 6
  10. Second 6 - 16 Tips to Get More Conversions With Your Headlines
  11. Last 4 - 16 Tips to Get More Conversions With Your Headlines
Module 2b - 11 Types of Headlines That Pique Readers Interest
16 Lessons
  1. Module 2b - 11 Types of Headlines That Pique Readers Interest
  2. Stop Writing Boring Headlines:
  3. 1. The โ€œultimate headlineโ€ Formula
  4. 2. "List Post" Headlines
  5. 3. โ€œHow toโ€ headlines
  6. 4. Three common mistakes of headline writing
  7. 5. What is the secret to a great headline?
  8. 6. Emotional Headlines - This is the best type of headline EVER!
  9. 7. Canโ€™t explain complex topics? Hereโ€™s how to write headlines likeโ€ฆ
  10. 8. One simple way to cure your headline problems forever
  11. 9. A way to combine headlines and subheadlines
  12. 10. Social proof works everywhere, especially on social media
  13. 11. Make your headlines SHINE with this methodโ€ฆ
  14. The Simple 7-Step Checklist for Irresistible Headlines (3 min Video)
  15. Example Headlines
  16. Conclusion
Module 3 - Copywriting Research
5 Lessons
  1. Module 3 - Copywriting Research
  2. The Most Lucrative Part of Copywriting That 90% of People Overlook
  3. Understand Your Customers Better and Write More Compelling Copy
  4. An Easy Way to Find All the Information You Need to Make Sale After Sale
  5. Conclusion
Module 4 - Copywriting Testing
6 Lessons
  1. Module 4 - Copywriting Testing
  2. The Golden Rule of Copy โ€“ Test, Test, and Test Some More
  3. Test #1 - E-mail Subject Lines
  4. Test #2: E-mail Creative and Copy
  5. Test #3: Website Headlines and Copy
  6. Additional Copy Testing Options & Conclusion
Module 5 - Long vs Short Copy
7 Lessons
  1. Module 5 - Long vs Short Copy
  2. Long vs. Short Copy โ€“ Which is Better?
  3. 1. Only write as much as you need to write and no more
  4. 2. Long copy answers more objections
  5. 3. Sometimes short copy is better
  6. 4. Video can help make your marketing message concise
  7. 5. People read whatโ€™s interesting to them
Module 6 - Copywriting and Design
6 Lessons
  1. Module 6 - Copywriting and Design
  2. How to Combine Copy and Design for Optimal Results
  3. 1. Set the Stage for the Offer with Design
  4. 2. Get your copy read with design. Give voice to your design with copy
  5. 3. Getting Copy and Design to Work Together
  6. Conclusion
Module 7 - Copywriting Calls-to-Action (CTA)
7 Lessons
  1. Module 7 - Copywriting Calls-to-Action (CTA)
  2. How to Close the Deal with Your Copy
  3. Creating a Sense of Urgency
  4. Make a Compelling Offer
  5. Donโ€™t Forget a Guarantee
  6. Be Persuasive from Start to Finish
  7. Conclusion
Module 8 - Copywriting Formulas
8 Lessons
  1. Module 8 - Copywriting Formulas
  2. Introduction to Formulas
  3. AIDA Formula
  4. AIDCA Formula
  5. How To Apply The AIDA Copywriting Formula For Epic Results
  6. PAS Formula
  7. PASTOR Formula
  8. The Only Two Copywriting Formulas You Need to Be Incredibly Influential With Your Writing
Module 9 - Levels of Awareness
8 Lessons
  1. Module 9 - Levels of Awareness
  2. Introduction to the Stages of Awareness
  3. Stage 1 - Unaware
  4. Stage 2 - Problem Aware
  5. Stage 3 - Solution Aware
  6. Stage 4 - Product Aware
  7. Stage 5 - Most Aware
  8. How to Write Leads That Guarantee Your Customers Are Hooked Until The Final Word
Module 10 - Mastering the art of copywriting part 1 - Kieran Drew
6 Lessons
  1. Module 10 - Mastering the art of copywriting part 1 - Kieran Drew
  2. Story Telling - How to Tell Stories That Suck Your Reader Inโ€ฆ And Open Up Their Wallet (7 min)
  3. Finding Your Big Idea (With Modern Day Examples) (6 min)
  4. Unique Mech - What Youโ€™re Doing Wrong With Your Unique Angle
  5. Offers - Tips to Quickly 10x What You Can Charge For Your Product or Service (6 min)
  6. The 4 Powerful Psychological Triggers That Make โ€˜Ethical Manipulationโ€™ Easy (8 min)
Module 11 - Copywriting for different platforms
6 Lessons
  1. Module 11 - Copywriting for different platforms
  2. Content that Sells - Types of Content
  3. Product Review Copywriting
  4. Copywriting for Lead Generation Pages
  5. Ecommerce Copywriting
  6. Copywriting for Service Providers
Module 12 - Mastering The Art Of Copywriting 2 - Tips & Tweaks
6 Lessons
  1. Module 12 - Mastering The Art Of Copywriting 2 - Tips & Tweaks
  2. 19 Copywriting Strategies to Persuade Your Readers
  3. 19 Copywriting Strategies to Persuade Your Readers - Part 2
  4. 37 Tweaks that Will Turn You Into a Copywriting Master - PART 1
  5. 37 Tweaks that Will Turn You Into a Copywriting Master - PART 2
  6. 37 Tweaks that Will Turn You Into a Copywriting Master - PART 3
Skill to Cash - How to Start Earning with Copywriting
3 Lessons
  1. How to Start Earning with Copywriting
  2. How To Write a Copywriter Resume (With Template and Example)
  3. Wrap-up discussion
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