Put yourself in the role of a project manager collaborating with MTD, an events company.
Considering the difficulties and problems that MTD encounters in their projects, what insights have you gained this week that could offer assistance?
If an iterative approach were employed in organizing an event as a project, what would be the consequences? Similarly, what are the implications of adopting an agile approach? If the company sought your advice, what would you recommend?
Contribute your thoughts and ideas to the discussion.

As an MTD project manager, I propose a solution involving the implementation of robust communication channels and collaborative tools to ensure effective interaction among team members, clients, vendors, and stakeholders. Additionally, conducting thorough risk assessments at the project’s onset is crucial for identifying potential risks and devising mitigation strategies.
Regarding the implications of adopting an iterative approach to event planning projects, it allows for greater flexibility in addressing evolving requirements, stakeholder feedback, and external factors. This facilitates frequent feedback loops, adjustments, and incremental improvements throughout the project lifecycle.
Conversely, embracing an agile approach emphasizes delivering customer value through iterative releases of event features and functionalities. It improves project visibility and prioritization using tools like backlog management and daily stand-up meetings, fostering cross-functional teamwork, self-organization, and continuous improvement to optimize project outcomes.
In advising MTD, I recommend promoting the adoption of agile methodologies to enhance flexibility, responsiveness, and customer focus in event planning projects. It’s essential to prioritize understanding and addressing clients’ needs through active engagement, proactive communication, and tailored event experiences.
If my advice is been seek on which of the methods can be applied, I will advice Iterative because it’s usually a positive method in the sense that you get to rate your work with feedbacks/reviews that you get from customers at the completion of each phase. With this review, it will give the incite to the right step and adjustment to make in order to complete the project and make it a success,
Iterative approach also tends to make customers gets the necessary attention that they need and seek, thereby helping the MTD company get the necessary and needed feedback they need per time to increase their effectiveness in the course of the project before reaching the last stage of the project.
As an MTD project manager, I would use a combination of Linear and Iterative project approaches for flexibility in the project process, good stakeholder engagement, and access to feedback at any project stage.
Using iterative as a single project approach may cause consequences such as costly systems or issues because all requirements are not considered upfront the entire life cycle. –
Adopting an agile approach would clear the path to project objectives with good communication and engagement with stakeholders and users as well as getting the result in a short period.
Based on what I have learned, and I think it would help is combining the approach of linear and iterative in starting and completing a project which gives a plus of testing ideas and learning about user requirements, improvement in stakeholder engagement, acceleration of project output delivery, and also increase transparency. The team members need to understand the concept of the event stating the stance, possibility, and advantage of the project, The definition phase needs to be as clear as possible stating the requirements of the project, its steps, and its justification. The next stage will be approached in an iterative method whereby a short repeatable burst of energy is needed to build the solution. in the process, it will give room for the identification of risk and mitigating it, and at the same time being transparent with the sponsors
Base on what I’ve learnt so far I recommend iterative approach, due to uncertainty in event that linear approach can’t handle.
You need to know what customer wants and how to control changes in event scene
Based on what I have learnt, my approach would be based on the various factors that are likely to affect the project. Such as Project requirements, team capabilities and customers preference.
Adopting an iterative approach would make the project easier to manage, breaking it down into smaller manageable phases. This will allow for structure in the distribution process. Also iterative method will allow for flexibility and adaptation to changing policy’s along the line.
This approach will also ensure stakeholders are actively involved and feedback is gotten at every stage of the project.
Adopting an agile approach would ensure for collaboration and continuous improvement through regular feedback loops.
I will most likely adopt both methods if I am asked to advice MTD.
If the business came to me for guidance on how to organize an event like a project, I would suggest using an agile methodology. Agile approaches offer a framework for effectively managing complexity, encouraging teamwork, and adjusting to changes.
By segmenting the event into more manageable chunks and making adjustments in response to feedback, the team can increase the pace of value delivery, preserve flexibility, and continuously enhance the caliber of the event. Furthermore, the dynamic and complex nature of event planning is perfectly matched with the agile approaches’ emphasis on cooperation and communication.
Implications of an Iterative Approach:
Taking an iterative approach to setting up an event as a project involves incremental planning and execution. Each phase is revisited and refined as needed. Implications include:
Flexibility: Iterative methods allow for adjustments based on feedback and changing requirements, accommodating unforeseen challenges or opportunities.
Enhanced Adaptability The team can adapt to evolving circumstances, refining elements of the event progressively rather than adhering strictly to a predefined plan.
Feedback Integratio: Regular reviews facilitate the incorporation of stakeholder feedback, ensuring the event aligns closely with expectations.
Implications of an Agile Approach:
An Agile approach, often associated with software development but adaptable to various projects, emphasizes collaboration, adaptability, and customer satisfaction. For setting up an event:
Continuous Collaboration: Agile promotes constant communication and collaboration among team members, fostering a dynamic and responsive work environment.
For MTD, considering the nature of event management, a blend of both approaches could be beneficial:
Hybrid Approach: Incorporate an iterative model for detailed planning phases while embracing Agile principles during execution. This enables thorough groundwork while maintaining adaptability.
Frequent Stakeholder Involvement: Engage stakeholders regularly to gather feedback and insights, ensuring the event aligns with their expectations and can be adjusted as needed.
Continuous Improvemen: Adopt a mindset of continuous improvement. Post-event evaluations should not just focus on what went well or wrong but on how the planning and execution processes can be enhanced for future events.
I learnt to adopt the iterative approach to implement project plan. It helps to build flexibility and adaptability.
Working with MTD on an event as a project manager – a large sporting event as a case study; iterative approach is a better choice as the scope of the project towards the success of the event is ‘likely’ to change coupled with fact that, the feedback from the host environment is needed to validate the ideas for proper planning.