Put yourself in the role of a project manager collaborating with MTD, an events company.
Considering the difficulties and problems that MTD encounters in their projects, what insights have you gained this week that could offer assistance?
If an iterative approach were employed in organizing an event as a project, what would be the consequences? Similarly, what are the implications of adopting an agile approach? If the company sought your advice, what would you recommend?
Contribute your thoughts and ideas to the discussion.

This week, as one of the project manager, I recognized that MTD faces challenges such as tight deadlines and stakeholder coordination. Adopting an iterative approach allows for gradual development, enabling MTD to refine event plans through feedback and adapt to changes, minimizing last-minute surprises. An agile approach further enhances this by breaking the project into smaller tasks completed in sprints, promoting collaboration and continuous improvement. My advice to MTD would be to combine these methodologies, focusing on regular stakeholder check-ins and feedback loops, while investing in agile training for the team. This will foster adaptability, enhance communication, and ultimately lead to more successful events.
As a PM collaborating with MTD, I would adapt and adopt both linear and agile approach, as both approaches compliments each other as it allows ideas to be tested, improves transparency, accountability and stakeholders engagement
From what I’ve learned;
Iterative and Agile Project Management Principles: These emphasize flexibility, adaptability, and regular feedback, which are crucial for managing dynamic and unpredictable events.
Effective Communication Tools: The importance of clear communication with stakeholders and using tools like Slack, Trello, or Asana to keep everyone aligned.
Risk Mitigation Strategies: Proactively identifying risks and preparing contingency plans.
Customer-Centric Planning: Involving the client throughout the process to ensure their vision is met while minimizing misunderstandings.
Challenges of an Iterative Approach:
Time Consumption: Iterative cycles might take longer if not well-managed.
Resource Intensity: Repeated iterations could strain resources if misaligned with the timeline or budget.
Challenges of an Agile Approach:
Coordination: Agile requires strong teamwork and communication, which could be challenging with dispersed stakeholders.
Steep Learning Curve: Teams not familiar with agile methodologies may struggle with implementation.
My Advice for MTD would be to:
Adopt a Hybrid Model: Combine iterative and agile approaches for greater flexibility and efficiency. For example:
Use iterations for venue selection and vendor management.
Use agile sprints for on-the-day execution tasks.
Leverage Technology: Implement project management tools like Trello, ClickUp to streamline communication, task allocation, and updates.
Engage Clients Early and Often: Regular check-ins with clients ensure alignment and reduce last-minute surprises.
Train Teams on Agile Principles: Invest in workshops or training to familiarize the team with agile practices.
Develop Risk Contingency Plans: Identify potential risks early and have backup plans for critical aspects of the event e.g., alternative venues, extra supplies.
Focus on Feedback Loops: After each event, conduct a post-mortem review to identify lessons learned and improve future projects.
By taking these steps, MTD can ensure smoother project execution, improved client satisfaction, and resilience in the face of challenges.
Approach to Development: Agile focuses on continuous collaboration and rapid response to change, while the Iterative Model takes a more gradual approach, building up the final product over multiple iterations
Process and Terminology: Agile uses ‘Sprints’ for its development cycles, emphasizing rapid delivery, whereas the Iterative Model uses ‘Iterations’ for gradual improvement
Roles and Responsibilities: In Agile, the Scrum Master and Team Members play pivotal roles, strongly focusing on team collaboration. The Iterative Model typically involves a Project Manager and Team Members with more traditional roles
Testing and Quality Assurance: Agile integrates testing into the development process, often conducted by the team members themselves, while the Iterative Model may have dedicated testers for this task
Project Outcome and Adaptability: Agile is designed to adapt quickly to changes, making it suitable for projects with frequent updates. The Iterative Model, while adaptable, is more structured and better suited for projects with major, less frequent changes
Taking an iterative approach to setting up an event as a project involves breaking down the planning process. This approach can have several implications:
1. Improved flexibility: An iterative approach allows for changes in requirements.
2. Enhanced stakeholder engagement: Regular reviews and feedback throughout the planning process
3. Increased efficiency: the planning team can concentrate on delivering specific, tangible outcomes, reducing the complexity and overwhelm associated with planning a large event.
4. Better risk management: enables the identification and mitigation of risks earlier in the planning process.
An agile approach to event planning takes the iterative approach a step
1. Faster time-to-market
2. Greater adaptability
3. Improved team collaboration
4. Data-driven decision-making:
If I were asked to advise the company, my advice would be:
1. Break down the event planning process into manageable chunks, and establish regular review and feedback loops to ensure flexibility and stakeholder engagement.
2. If the company is comfortable with the principles of agility, consider adopting agile methodologies like Scrum or Kanban to enhance collaboration, adaptability, and data-driven decision-making.
3. Prioritize delivering tangible outcomes and value to stakeholders with each iteration, rather than trying to plan the entire event in a single, monolithic effort.
For a successful MTD Project, i will adopt either a Linear or Iterative approach method depending on the circumstances in the environment. And as the project goes on i will be open to adopt a hybrid approach which combines both methods should the need arise.
Thank you for your sharing. I am worried that I lack creative ideas. It is your article that makes me full of hope. Thank you. But, I have a question, can you help me?
I will recommend a combination of both iterative and agile approach in MTD project.Having gained understanding of both approaches
I don’t think the title of your article matches the content lol. Just kidding, mainly because I had some doubts after reading the article.
as a project manager collaborating with MTD i would have it at the back of my mind that it is possible to start using linear and then switch to the iterative method depending on the change or circumstance.
As a project manager working with MTD, i would focus on addressing the challenges and issues they face in their projects. my approach will be:
in terms of iterative Approach
it can be both positive and negative implications
the positives are: flexibility, risk reduction and improved stakeholder engagement
while the negative implications could be: increased complexity, potential delays, higher costs
agile approach also has its negative and positive sides
positive sides include
enhanced flexibility, improved collaboration, reduced risk
while the negative implication could be: increased overhead and potential misinterpretation.
my advise to MTD is to emphasize on flexibility and Adaptability, implement agile methodologies, develop a risk management framework.