In this activity, you will practice writing a value proposition statement. This statement will be a starting point as you approach value proposition design for your chosen product. Ensure it is concise, clearly summarises the problem and solution on offer, and is compelling.
- Review the insights you gathered and used throughout Week 2.
- Complete the following questions to write your value proposition statement.
- What is the problem you’re solving with the new product?
- What is the unique differentiator about how you’re solving your problem?
- How will this solution benefit your customer?
- Combine your answers. Write your statement based on your answers to the previous questions. Remember to ask yourself: is your value proposition unique, specific, relevant, sustainable, and believable? It should be short and to the point (and ideally no more than 30 words long). Check that your statement:
- identifies the problem and succinctly describes the solution to it
- identifies the unique differentiator of the solution
- makes it clear how your customer will benefit.
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- Post and submit your draft value proposition statement in the Comments section in the community or write into your book.
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1. What is the problem you’re solving for the customer?
2. What is the unique differentiator about how you’re solving this problem?
3. How will this solution benefit your customer?
Link a wholesale store with a lost poor soul of a client– only those who buys in bulks:: the problem is the difficulty in finding stores that sell in bulks not units.
Give costumers a pool of stores to purchase in bulk from
Linkage according to the bulk type
The solution is: the only linkage u need to your favorite wholesales, all bulks in one place
Food store refill with ease, swift delivery, affordable and quality assured items @ just a click.
Problem: Difficulty in managing personal finances efficiently.
Unique differentiator: Our AI-powered budgeting app analyzes spending patterns in real-time.
Customer benefit: Empowers users to make informed financial decisions and achieve their goals effortlessly.
Value Proposition Statement:
“Gain control of your finances effortlessly with our AI-powered budgeting app, providing real-time insights for informed decision-making.”
Terris Bar and Grills: were you have the best drinks, grill fish, turkey, chicken, crooker fish, and gizzard. it goes with fried yam, chips, sweet potatoes and smokey jollof rice.
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